DIPLOMA IN EVENT MANAGEMENT

 

 

Program Name Diploma Event Management (DEM)
MQA Code MQA/PA08710
Specialisation / NEC Field (National Education Code) 345 – Management and Administration
Duration 3 years
Requirements Pass Sijil Pelajaran Malaysia (SPM) or equivalent with at least THREE (3) credits in any subject
Location Aviation Management College (AMC) DK081(B)
Kolej Pengurusan PenerbanganNo 1, Jalan Dengkil – Kajang 31, Jenderam Hilir, 43800 Dengkil, Selangor Daru Ehsan Waze: bit.ly/AMCwaze
Google Map: bit.ly/AMCGmap
Tuition Fee RM 6,000 per year
PTPTN Funding RM 6,800 per year maximum
Hostel

RM200 per month

 

Program Information:

Event Management by definition is  the application of project management to the creation and development of large scale events such as festivals, conferences, ceremonies, formal parties, concerts, or conventions. It is known that the world is  experiencing a fast growth in organizing international festivals and business events, especially mega events. Internationalization, recognition and importance of the events as an industry are currently paving the way for a proper events management education. It is generally accepted that event management education combines disciplines that come under the umbrella of business, communication or hospitality schools.

Through this program, students will be exposed with event and hospitality identification, implementation and management of customer responses in the workplace. The needs of effective customer oriented employee in event related industries are very essential in order to create a 5 star quality services.  With the involvement in Industrial Training and the delivery of final year project, the learning outcomes can be related to the existing and emergent needs of the profession and the discipline.

 

 

Program Aims:

 To produce event agents or front desk graduates with the knowledge and skills in both of theory and practical aspects in Event management who meet the requirements in private, travel and hotel industry.

.   To prepare graduate for event management employments in all sectors in measuring the quality level of service in any functions to customers and passenger as per obligatory.

 To produce graduate of event planning, costing and customer service sensitive and can contribute effectively to the community in the field of event management, in the same time, develop higher-level skills in a business and event management.

 

 

Core Courses:

  • Critical & Creative Thinking
  • Introduction to Events
  • Business Accounting
  • Principle of Management
  • Marketing Management
  • Meeting, Convention & Exhibition
  • Passenger & Customer Handling
  • Customer Services
  • Travel Business Environment
  • Business Communication
  • Personal & Psychology Development
  • Event Costing
  • Principles of Design for Events
  • Event Marketing & Communication
  • Event Concept Development
  • Information Technology in Travel Industry
  • Managing People

 

 

Career Opportunities:

  • Event Executive
  • Project Executive
  • Customer Service Agent
  • Sales/ Marketing Staff
  • Airlines Call Centers
  • Housekeeping Executive
  • Customer Service & Care Executives
  • Space Booking
  • Hotel Executive
  • Guest Services
  • Front Desk Clerks Housekeeping Supervisor
  • Marketing & Advertising Admin
  • Public Relation Office
  • Event Planner
  • F&B Executive

 

 

                

Among events that are organized by AMCians